Ford Holiday River Parade

Ford Holiday River Parade To Return in November 2021: Image Courtesy –

Ford Holiday River Parade is back! And, this year, it brings even more excitement. The parade was canceled last year due to the pandemic and returns this year with glitter, glee, and toys to kick start the holiday season for 2021!

The long standing San Antonio tradition offers a fantastic one-hour parade along the San Antonio River Walk. The 2021 Theme, 40 Years of Magic, comprises illuminated floats and costumed parade participants, music and more! 

Ford Holiday River Parade 2021 Event Date and Time

Ford Holiday River Parade

Image courtesy of

Santa and Mrs. Claus will be part of the event that will be held on Nov 26, 2021. The ticketed parade begins at 6 PM and is broadcast live at 7 PM at the Arneson River Theatre.

Tickets to the Event

A lot of free viewing areas are offered on the parade route (bring your own chair). The space is available on a first-come basis: East side of the River Walk between Pecan Street and Richmond Ave. Early ticket costs from $15 – $40 and will increase by $1 every month. Children aged two and above will need a ticket. Strollers and carriers are not allowed on River Walk for this event. ADA tickets are available in some specific areas of the parade. Tickets are non-refundable and non-exchangeable.

To buy tickets, click here.

About San Antonio River Walk

The San Antonio River Walk is a city park that offers places to relax, dine and drink. It welcomes over 14 million people every year and houses several special events. To know more about the place, click here.


The San Antonio River Walk has a number of great options for food and drink. Check out our post on the Best River Walk Restaurants and plan ahead! 

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